How to Optimize Your Google Play Store App Details Page – Search is even more important on the Play Store than on the App Store: 80% of high quality organic downloads! Find out more about Google’s algorithm and how to optimize your Play Store app details page so your app can be found. Those elements are primarily the graphics: icon, screenshots, feature graphic, and the localized texts. Is it a brokerage app? Or for sourcing clients and buyers. Later in this post we will take a close look in the details of ASO on-metadata and an anatomy of a perfect Google Play Store listing of an Android app. In Google Play Store, the short description of an app has a strong effect on the ASO in keywords rankings and conversion rate. Keep on monitoring the evolution of your app and your competitors.